Why Iceberg water?
Iceberg water is natural water, which means it comes from a finer source. Mainstream waters do not
usually have a “source”, in the sense that they are sourced from municipal supplies. Most top
selling brands use water that has been treated to remove impurities but also minerals which
change the composition of the water.
Why is Iceberg water different?
Most upscale waters come from springs or artesian wells, their source usually being an
underground aquifer. Well water and artesian water are tapped through a well, spring water flows
to the surface by itself or via a borehole. What differentiates most of these waters is their mineral
content and place of origin.
Iceberg water comes from Iceberg Waters, a unique source. Our geographical position gives us an
exceptional opportunity to have access to this natural resource. There are other brands that
source their water from glaciers which can often be confused with Iceberg water. However, the
main difference is that glacier water is bottled after it melts to the pools at the base of the glacier,
coming in contact with land. Iceberg water is harvested directly from the Iceberg Waters; it never touches
the ground, so there is no exposure to ground contaminants.
Is Iceberg water the only water to be mineral free?
No, there are other waters that have a low TDS. However, our Iceberg water has a TDS of <10
ppm which makes it one of the lowest TDS in natural waters. What makes this more amazing is
that the mineral content could easily be affected by the ocean. However, salt water does not
penetrate the ice; Iceberg Waters have the consistency of concrete. The result is pure, clean water with
the crisp natural taste of melted ice.
Is harvesting and bottling Iceberg water eco-friendly?
Harvesting is mostly done by hand and small quantities so the impact in the environment is almost
non existent. Iceberg Waters melt naturally in the ocean, so instead of exploiting springs or underground
aquifers we collect the water before it disappears into the sea.
The water is bottled in its natural state, basically untreated in order to preserve the water’s natural
properties. In comparison, most of the major labels use a process called reverse osmosis which
removes all natural minerals from the water, and for one gallon of purified water, it creates almost
the same amount of waste. Our wastage is only 10% of the total production; however, we are
currently in the process of upgrading our bottling equipment which will lower this percentage even
more. |